Cradle to Cradle
Commitment to Sustainable & Premium Products
Benjamin Moore is the first premium paint manufacturer to earn this designation from MCDONOUGH BRAUNGART DESIGN CHEMISTRY, LLC (MBDC), a world-renowned firm founded by architect William McDonough and chemist Dr. Michael Braungart. MBDC originated the Cradle to Cradle Certified™ design framework that helps companies go beyond minimizing harm and move towards creating a wholly positive impact on the planet. The Cradle to Cradle Certified™ designation is given to products that meet stringent requirements across five categories: material health, material reutilization, renewable energy and carbon management, water stewardship and social fairness.
Explore our Gray colour family.Cradle to Cradle Certified™ Product Scorecard
Material Health: Silver
Material Reutilization: Silver
Renewable Energy & Carbon Management: Gold
Water Stewardship: Gold
Social Fairness: Silver
Overall Certification Level: Silver
Cradle to Cradle Certified™ is a certification mark licensed by the Cradle to Cradle Products Innovation Institute.
Sustainable paint for Marbella homes
Cradle to Cradle Certified® paints aren't just a label — they're a guarantee that the formulation, manufacturing, and end-of-life of the paint meet rigorous environmental and social standards. Benjamin Moore's Natura® range is C2C Silver, which means low-VOC chemistry, responsible water stewardship, and recyclable packaging. For Costa del Sol families building or renovating with sustainability in mind, this is the practical baseline. Pair Natura® with naturally durable materials — travertine, oak, raw linen — and explore our neutral palette for a serene, low-impact interior. Visit our boutique at Calle Dublín 21 to see C2C-certified swatches in person.
Cradle to Cradle in a real Costa del Sol project
Specifying C2C-certified paint isn't a marketing exercise — it's a hard certification covering five categories: material health, material reutilisation, renewable energy, water stewardship, and social fairness. Benjamin Moore Natura® achieves C2C Silver, which puts it among the most rigorously audited interior coatings on the European market. For Marbella renovation projects, this matters: the standard interfaces cleanly with LEED, BREEAM, and the new Spanish CTE indoor air-quality requirements.
In a typical Marbella whole-house specification, we'd recommend Natura® matte across living areas and bedrooms, Advance® alkyd (also low-VOC) on cabinetry and trim, and Aura Bath & Spa in kitchens and bathrooms — that last one balances C2C-friendly chemistry with the moisture resistance you need in a coastal climate. Pair with naturally durable materials and you have an interior that ages gracefully and supports a real sustainability story. Visit our boutique at Calle Dublín 21 to see our certified white range in person and discuss specifications for your project.
